Broward Cultural Division announces the second workshop in its innovative Broward Arts Journalism Alliance Program. Expanding the Framework for Arts Coverage will continue the momentum that began in the October session – Arts Journalism in the Digital Age. On Saturday, January 31, at ArtServe, 1350 E. Sunrise Blvd. in Fort Lauderdale, starting at 9:00AM, the program will investigate further the specific area of arts journalism with a full day of media discussions with local and national experts and colleagues in the field. The arts journalism initiative includes a partnership with the Society of Professional Journalists Florida Pro Chapter. Writers and journalists from the entire South Florida region are welcome to attend. Don’t miss it!

With funding from the National Endowment for the Arts, the series is designed to explore innovative methods in local arts coverage for both the citizen writer to the media professional. The aim is to achieve a greater volume of new content, with richer more informed dialogue about the arts community. See the article by Robert Enslin in The College of Arts and Sciences, Syracuse University:  “Strike up the Brand! Syracuse University, Florida’s Broward Cultural Division train next generation of arts leaders, journalists”

In addition to two keynote talks, attendees will break out into different sessions by selecting two workshops in the morning (10AM to noon) and TWO in the afternoon (2 – 4PM) to work with the faculty members from S. I. Newhouse School of Public Communications.

The schedule for Saturday, January 31st includes the following:

9 – 10AM: Keynote Speaker, Marielle Barrow, Founder, Editor-in-Chief, Caribbean Intransit, The Arts Journal. As a social entrepreneur, Barrow has established Caribbean Arts Village Ltd. to create a nexus for Caribbean artists in the region. She recently produced Fostering Economic & Commercial Viability of the Caribbean Creative Economy at the Inter-American Development Bank in Washington, DC.

1 – 2PM: Keynote Speaker, Dan Pacheco, The Peter A. Horvitz Endowed Chair in Journalism Innovation, at the S. I. Newhouse School of Public Communication.

Break Out Workshops:
Group A
Video Innovations in the Newsroom – Jon Glass, General Manager, Collaborative Media Room & Executive Producer, TheNewsHouse.com.
Group B
Story Development and Pitching to National Editors – Eric Grode, Theater Critic and Reporter, New York Times.
Group C
Entrepreneurial Thinking and Media Start Ups – Sean Branagan, Director of Center for Digital Media Entrepreneurship at S. I. Newhouse School of Public Communications.
Group D
Social Media for Big Effect – Corey Takahashi, Professor, Digital Producer and Journalist, and magazine-style storyteller in text, audio and video.

The Broward Cultural Division is collaborating with the Goldring Arts Journalism Program, the Janklow Arts Leadership Program and the S.I. Newhouse School of Public Communications at Syracuse University to design and deliver a repertoire of arts journalism training programs for the areas’ content providers, professional broadcasters, media journalists, and other citizen writers who post arts-related story content.

The initiative will include expansion of the Broward Cultural Division’s online magazine Cultural Quarterly and the development of new content for its ArtsCalendar.com website. The series will continue on February 21, 2015 at ArtServe.

The cost per person is $25; RSVP Online; and for members of Society of Professional Journalists Florida Pro Chapter and for SPJ journalism students associated with the SPJ affinity group chapter, register online here for a discount.